Since early last week, passengers can enjoy waiting at some of the carousels at Terminal 2 of Munich airport, they may notice some of the baggage to be quite strange.  Indeed, among the traditional baggage, glass boxes may appear advertising our humorous company Sixt, which promotes Munich.

In these glass boxes is a Munich specialty, white sausages. 

“Jede Wurst weiß Sixt günstig ist. “=” Even the sausages know: Sixt is the cheapest. “

weiss wurste New Advertisements Promoting Sixt in Munich

The advertising device is part of the proposed series to Munich Airport. For example you can still see the rocket Sixt between the two terminals .

 Sixt  car rental Munich airport is open daily from 5:30 am to midnight. Employees will be delighted to welcome you.

In December, the company won the monthly Airport Media Award, which recognizes the best advertising with advertising in collaboration with advertising agency Jung von Matt.

The price Airportmedia Award honors every month of the most creative advertising broadcast in airports in Germany, Austria and Switzerland. Specialists in the world of advertising shall meet and elect the most significant advertising.

In December, the juror Ralf Klein-Bolting, Strategy, Marketing and Advertising at Otto, elected Sixt advertising “Kleckern klotzen statt” = “Better to see the big picture”

big eyes New Advertisements Promoting Sixt in Munich

These posters showing the faces are visible including giant posters and in the form of light boxes in the airports of Hamburg, Dusseldorf, Munich and Stuttgart. These oversized faces astonished eyes, indicate that the low prices offered by Sixt are particularly amazing. With these posters, Sixt once again manages to communicate the message in an original and ironic, that its rental rates are particularly advantageous.

Thus, after the advertisement aired in the Düsseldorf airport , it is a total two first-class advertisements which are among the contenders for the prize Airport Media Award 2011.

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